Privacy Policy
Last updated : 18th Jan, 2026
Introduction
This Privacy Policy explains how Backgrounds Supply (“we”, “our”, or “us”) collects and uses limited information when you visit or interact with our website, backgrounds.supply (the “Website”). We value privacy and intentionally keep data collection minimal. By using the Website, you agree to the practices described below.
Information We Collect
We collect very limited information, only when necessary.
1. Email Address
We collect your email address only when you voluntarily provide it, such as when you:
Subscribe to receive updates
Sign up to be notified about new background drops or product updates
We do not require user accounts, logins, dashboards, or profiles.
2. Automatically Collected Usage Data
We use third-party analytics tools to understand how visitors use the Website. This data is collected in an aggregated and anonymized manner and may include:
Pages visited
Time spent on pages
Device type and browser
Approximate location (country or city level)
Interaction patterns (scrolling, clicks, navigation)
This data does not personally identify you.
Analytics & Tracking Tools
We use the following tools for basic usage analysis and experience improvement:
Google Analytics – to understand traffic, page performance, and general user behavior
Hotjar – to analyze interaction patterns such as heatmaps and session recordings
These tools help us improve usability, performance, and content relevance. All data collected through these tools is subject to their respective privacy policies.
How We Use Your Email
Your email address is used only to:
Notify you about new background drops
Share product updates or announcements
Occasionally send relevant marketing or promotional content related to Backgrounds Supply.
We do not sell, rent, or trade email addresses.
You can unsubscribe at any time using the link provided in our emails.
How We Use Collected Data
We use collected information to:
Communicate updates and new releases
Improve the Website’s design, performance, and experience
Understand what content and collections are most useful
Ensure the Website functions reliably and securely
Data Sharing
We do not sell or monetize user data.
We may share limited data only with:
Third-party service providers (such as email services, analytics, and hosting) strictly to operate and improve the Website
These providers are contractually obligated to handle data securely and only for intended purposes.
Data Security
We take reasonable measures to protect your information. While no online system is 100% secure, we use trusted platforms and best practices to minimize risk and prevent unauthorized access.
Data Retention
Email addresses are retained only as long as you remain subscribed
Analytics data is retained according to third-party tool retention policies
You may request deletion of your email at any time.
Your Rights
Depending on your location, you may have the right to:
Request access to the information we hold about you
Request deletion of your email address
Withdraw consent for communications at any time
Changes to This Privacy Policy
We may update this Privacy Policy occasionally to reflect changes in practices or legal requirements. Any updates will be posted on this page with a revised “Last updated” date.
Contact Us
If you have questions or concerns about this Privacy Policy or your data, contact us at:
Email: hello.kailashsr@gmail.com